Colour Symbolism & Psychology

Colour is the easiest and simplest way to convey emotions and feelings through. While every colour might have more than one meaning, they can still be categorised into basic groups of human emotions. This is inferred to as Colour Symbology. The same colour may also define complete opposite emotions as well. While colours give out emotions, they evokes a different set of reactions as well. That is known as colour psychology.

Red
Symbolism - Anger, Love, Sin, Energy, Power, Passion, Danger, Auspicious, Pain, Conflict, Sacrifice.
Effect - Stimulates energy and enthusiasm, Warns, Excites, Draws attention quickly, Gives a sense of protection.

Yellow
Symbolism - Warmth, Happiness and joy, Optimism, Creativity, Cowardice, Deceit.
Effect - Mentally and physically stimulating, Encourages communication, Sharpens memory, Increases appetite.

Blue
Symbolism - Calm and peace, Coolness, Committed, Trustworthy, Settled.
Effect - Relaxes the mind, Easy on the eyes, Aids intuition, Calming, Encourages new information.

Green
Symbolism - Fertility, Growth and prosperity, Organic, Envy, Evil, Balance.
Effect - Sense of renewal, Alleviates depression and anxiety, Soothes and calms.

Purple
Symbolism - Luxury, Royalty, Mystic, Spiritual, Magic.
Effect - Uplifting, Encourages creativity, Encourages exploration.

Orange
Symbolism - Flamboyance, Warmth, Energy, Spiritual.
Effect - Stimulates appetite, Encourages communication and socialisation, drift from seriousness.

Black
Symbolism - Authority, Power, Death, End, Mystery.
Effect - Seriousness, Defines and dictates, Restful emptiness.

Grey
Symbolism - Practical, Diplomatic, Depression, Isolation.
Effect - Unsettles, Encourages expectations.

White
Symbolism - Peace and calm, Clear, Beginning, Emptiness, Purity, Death.
Effect - Calms, Freshens, Encourages clarity, Clutter free.

An imporatant observation to be made is that each colour stands for atleast one opposite emotion.